Clara is a successful advertising executive from an upper-middle-class background. Everything is going well until a client at her agency demands a project focused on governance practices. During a meeting, she impulsively invents a story about having a fiancé who owns a fully sustainable farm in the interior of São Paulo. To back up her story, she travels to her hometown and meets Léo through a dating app. The two pretend to be on the verge of marriage, and gradually, they get to know each other and fall in love.